How can I configure the bounce rate of my campaign?

The bounce rate is the percentage of visitors who enter the site and then leave ("bounce") rather than continuing to view other pages within the same site. It depends on the type of website you have, but usually the lower the better. An average bounce rate is usually around 50%. Here is a quick explanation of how to set up a bounce rate of 50%.

You need to configure a campaign that will visit only one page half of the time, and at least two pages the other half. You can configure it using this bot's behavior:

You could also create two campaigns, one with a 0% bounce rate (it always visits at least two pages) and one with a 100% bounce rate. If you configure them with the same number of launches/day, you will have a bounce rate of 50%. If you configure the first one with 70% of the total launches and the other one with 30% of the total launches, you will have a bounce rate of 30%.

For example, in the following case, you will have a bounce rate of 40% (2,000 out of the 5,000 total launches are configured with a 100% bounce rate and the rest is at 0%).